Adare Pharma Solutions Expands Executive Leadership Team

25-05-2021 15:01 | 6 maanden geleden Economie

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PR Newswire

New Chief Scientific Officer and Chief Commercial Officer Hired to Further Accelerate Growth and Differentiate Adare as CDMO

LAWRENCEVILLE, N.J., May 25, 2021 /PRNewswire/ -- Adare Pharma Solutions, a specialized Contract Development Manufacturing Organization, announced it has strengthened its executive leadership team with two key hires. Robert Muschert has joined Adare as Chief Commercial Officer, and Dr. Vipan Dhall has joined as Chief Scientific Officer. These key additions to leadership will further advance Adare's position as a technology driven CDMO solving unique formulation challenges in partnership with pharmaceutical companies.

"The pharmaceutical industry is undergoing a growing trend toward outsourcing development and commercialization of products," said Vivek Sharma, Adare Pharma Solutions Chief Executive Officer. "We have refined our strategy to better capitalize on these trends, and the addition of Bob and Vipan to Adare's leadership will help us accelerate that strategy. These experienced executives bring the expertise, relationships, and technical skills to help Adare achieve our vision to be a differentiated, customer-centric, technology-driven CDMO."

As Adare seeks to serve more customers in the development and manufacturing of complex drug forms, Bob will lead commercial strategy and business development efforts for the company. He will hold responsibility for all business development, marketing, and commercial operations activities. Bob and the APS commercial team will continue to bolster Adare's presence to secure Adare as a leader in the field of oral dosage formulations, and to expand the brand by promoting its diverse range of technology offerings in new markets. Bringing a deep network to Adare, Bob will helping cultivate existing partnerships and develop new customer relationships.

Bob brings nearly 30 years of pharmaceutical industry experience to Adare. His career has spanned business development and sales, supply chain and manufacturing operations, strategic procurement, and technical services in global pharmaceutical and services organizations. Most recently, Bob was Head of Sales, US Global Account Management Lonza, where he oversaw account management and business development for the company's east coast partners and new business relationships. Prior, Bob held various roles at Hovione, Pfizer, and Merck.

"Adare Pharma Solutions' superlative focus on customer relationships and specialized formulation technologies, in combination with the industry trends for small molecules, make this a fantastic opportunity to further build upon the Company's significant heritage within the CDMO space," said Bob. "Adare's taste masking, controlled release, bioavailability enhancement and other novel oral solid dosage form delivery platforms provide pharmaceutical client partners with unique solutions to complex challenges at all stages of the product lifecycle continuum. I am excited by the potential this business has and ultimately by the difference Adare's specialized technologies can make in so many patients' lives."

The addition of Vipan in the Chief Scientific Officer position demonstrates Adare's commitment to bolstering its technologies, capabilities, and services to the pharmaceutical industry. Vipan is charged with maintaining Adare's leadership position in oral dosage forms and leading efforts to enhance additional competencies and technologies. He is responsible for Adare's pharmaceutical development, technical services and business support, and regulatory affairs teams. As Adare serves even more customers with complex formulation needs, Vipan will build out the pharmaceutical development organization to meet the demands of its client base.

Vipan has more than 25 years of pharmaceutical development experience in traditional pharma as well as the CDMO space. He has held scientific leadership across North America, Europe, and Asia in the pharmaceutical development, analytical development, clinical and drug-discovery spaces. Prior to joining Adare, Vipan was Vice President of Life Sciences, North America at SGS. Previously, he was VP and Global Head of Formulations and Product Development R&D at Piramal Pharma Solutions, a global CDMO. Vipan was critical to the CDMO's growth, having established greenfield development sites, building the development pipeline, and supporting the drug discovery and clinical CRO businesses. Earlier, Vipan held various positions at Dr. Reddy's Labs, NPS Pharmaceuticals, and Patheon.

"Adare's unique technologies provide life-cycle management solutions for complex customer challenges. I am excited to bolster the capabilities and technologies while investing in the team at Adare to offer our scientific solutions for development & clinical trial supplies of NCEs, Generics and innovative generics," Vipan shared. "Adare's strong portfolio of technologies, long product-development history and global manufacturing solutions will help our clients advance their molecules through successful development to launch. Adare is in the right place at the right time, and I look forward to scaling our product development R&D organization to create patient-centric solutions for the most complex molecules."

About Adare Pharma Solutions:

Adare Pharma Solutions is a leading specialty contract development and manufacturing organization (CDMO) and a leading global provider of advanced pharmaceutical technologies, development, and manufacturing. The Company utilizes its differentiated pharmaceutical technology and microbiome scientific platforms to develop novel, improved medicines, and therapies for the global market.

To learn more, visit

CONTACT: Stacy McDonald-Mickey, +1 (609) 647-8458,

PR Newswire

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Andere persberichten van deze organisatie launches "The METASENS Universe" project, rocket to the moon

TAIPEI, Nov. 28, 2021 /PRNewswire/ -- With blockchain and cryptocurrency industry rising up, "metaverse" and "NFT" related development projects are developing rapidly recently. Imperium Technology Group Limited, the leader of Asian gaming market in Hong Kong, has also announced to join the "Meta-Universe" market and plan to launch "METASENS Meta-sensitive Universe", which will create a mega meta-universe game world for global players in the new era of Web3.

The METASENS Universe is like a cosmic amusement park with different themed planets with unique game facilities. On some planets you can play competitive games, role-playing games. On another planet you can play horse racing, farm management, etc. Everyone can find ideal world on different planets in METASENS.

METASENS will release several metaverse NFT games at an unprecedented rate of "One per Season", which will set a new milestone in the development of the game's global metaverse. The first game is expected to be closed for testing at the end of the year and officially launched in Q1 next year.

In future, METASENS will invite worldwide game or IP-owning companies to join in building an open metaverse ecosystem. Through blockchain technology, each game that is included in the project will have its own planet, creating a self-contained economic cycle within the planet game.

Here comes the exclusive news.

METASENS will cooperate with Asia NFT curation specialist, which is EchoX to launch the first NFT game. Application will open to the public on Nov 24, 2021. Furthermore, Metasnake first-sale activity will activate simultaneously. To earn the premium purchase right, players need to attend community activities or be drawn by luck to become the whitelist member. Additionally, ETH panic-buying staking activity will released at 0:00 a.m. (UTC+8) on Dec.11(th), 2021. There are expected to be limited 5,000 Metasnake Genesis to be sold on above activities. Metasnake will be available on the market next spring.

Additionally, METASENS players are welcome to create "HOLOSENS"- an open world on each planet that can be edited in 3D by players or game developers. In this sandbox mode, you can create your own ideal character, communicate with other players using the NFTs you get in each planet of METASENS, decorate your own home, or experience scenes or games set up by other players, and interact in HOLOSENS.

Otey (a Singapore company), a dedicated development and operation company invested by the Imperium Technology Group Limited to accelerate the development of METASENS, is responsible for the overall business development of METASENS by gathering the best talents in Asia to build a professional team. In the game development team, many of them are experienced game producers who have developed multi-million dollar mobile games and MMORPGs worldwide. Also numerous award-winning game artists and master programmers who have developed tens of thousands of games are recruited to be our self-developed game development team.

METASENS has recruited R&D team selected as the top 10 blockchain technology companies in Asia for APAC CIO 2020 to develop the METASENS platform. The official NFT Market place is expected to be launched at the end of this year, followed by game halls, blockchain wallets, etc.

The comprehensive development of the metaverse is an important milestone in the history of human development, and the metaverse structured on blockchain technology is a unique point where the world expects to link the integration of the virtual and real worlds in the future. With the technology and planning of the Empire Group, METASENS is expected to become the largest amusement park in the metaverse in future.

METASENS Official Website:

CONTACT: Jerome, 886-02-87862092, 0981266834 ,

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UPL Ranked No.1 For Sustainability Performance Amongst Its Peers For Second Year Running

UPL's ESG risk score of 24.9 reflects the best score of global crop protection companies, following significant year-on-year improvement

LONDON, Nov. 26, 2021 /PRNewswire/ -- UPL Ltd. (NSE: UPL) has been ranked by Sustainalytics as the highest performing top-tier global crop protection company for overall sustainability performance in the 2021 ESG Risk Rating. With significant improvements across multiple categories, this achievement recognises the work that UPL is doing to Reimagine Sustainability within the global food system.

Sustainalytics provides environmental, social and governance (ESG) research, ratings, and data to institutional investors and companies, and produces an annual report into the sustainability performance of companies working in a range of sectors. The criteria assessed by Sustainalytics includes UPL's successes in managing Corporate Governance, Community Relations, Business Ethics, and Carbon footprint.

UPL's ESG risk score of 24.9 reflects the best ESG Risk amongst a peer group of global crop protection companies. UPL's 2021 ranking, a 6% improvement on last year's index, follows significant year-on-year advancement in the Sustainalytics company rankings.

Jai Shroff, Global CEO of UPL Ltd, said:

"We are delighted that the hard work and determination of UPL has been recognised and acknowledged by Sustainalytics. We have made it our mission to reimagine sustainability in everything we do - it is the basis for every project we start, every process we design and every business we launch. Congratulations to each and every person at UPL - everyone has played a role and contributed to this excellent result. But we know that our work is not over, and that even more still needs to be done. We will continue to push ahead with new sustainability initiatives in agriculture to ensure a better world for all."

Carlos Pellicer, COO, UPL Ltd, said:

"Collaboration and sustainability are central to UPL's OpenAg purpose. The world needs our urgency in delivering tangible, lasting improvements in how the food system provides food to the 7.7 billion people on our planet. This has been an incredible year for UPL, with the launch of our NPP (Natural Plant Protection) business unit for biosolutions, the scale-up of our digital offering, and our partnerships with the Climate Pledge, the FIFA Foundation, and the launch of the Gigaton Challenge. Each of these initiatives has sustainability at its heart, and we are so excited to continue on this path together in the years ahead."

This ranking follows recent successes in other global sustainability indices in 2021: The World Benchmarking Alliance, ranked UPL second out of 55 companies in the Agricultural Input segment, and fifteenth of 350 companies in the WBA Food and Agriculture benchmark categories. Additionally, UPL recorded strong performances in the most recent Dow Jones Sustainability Index (61% improvement on 2018 score) and FTSE Russell (68% higher than industry average).

Notes to Editors:

About Sustainalytics

-- Sustainalytics provides environmental, social and governance (ESG) research, ratings, and data to institutional investors and companies, and produces an annual report into the sustainability performance of companies working in a range of sectors. -- The criteria assessed by Sustainalytics includes UPL's successes in managing Corporate Governance, Community Relations, Business Ethics, Carbon footprint, Environmental and Social Impact of product and services, Human Capital, Resource Use, Emissions, Effluents and Waste, and Occupational Health and Safety. About UPL

UPL Ltd. is a global provider of sustainable agriculture products and solutions, with annual revenue exceeding $5.2 billion. We are a purpose-led company. Through OpenAg(TM), UPL is focused on accelerating progress for the food system. We are building a network that is reimagining sustainability, redefining the way an entire industry thinks and works - open to fresh ideas, innovation and new answers as we strive towards our mission to make every single food product more sustainable. As one of the largest agriculture solutions companies worldwide, our robust portfolio consists of biologicals and traditional crop protection solutions with more than 14,000 registrations. We are present in more than 130 countries, represented by more than 10,000 colleagues globally. For more information about our integrated portfolio of solutions across the food value chain including seeds, post-harvest, as well as physical and digital services, please visit and follow us on LinkedIn, Twitter, Instagram and Facebook.

CONTACT: For further information, please contact: Reina Roets, Global Head of Marketing Communications, UPL Ltd., ; Radhika Arora, Head of Investor Relations, UPL Ltd., , +44 (0) 7722082214

Web site:

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Fotografiska Announces Expansion To Berlin, Shanghai, And Miami

International Photography Museum Opens New Locations in 2022 and 2023, Becoming the World's Largest Privately Owned Art Museum

NEW YORK, Nov. 26, 2021 /PRNewswire/ -- Fotografiska announced today their upcoming expansion into Berlin, Germany (Q3 2022), Shanghai, China (Q3 2022), and Miami, Florida (Q2 2023), making it the world's largest privately owned art museum by multiple measures; including number of locations, number of exhibitions produced per year, and total size. Existing locations are in Stockholm, Sweden (est. 2010), New York City, U.S. (est. 2019), and Tallinn, Estonia (est. 2019).

CultureWorks Executive Chairman, Yoram Roth, says -

Photography is an extremely communicative medium, which transcends language, nationality, and knowledge of art. A viewer can stand in front of a photograph and derive meaning and emotional connection. It has long been our vision to expand Fotografiska internationally, and we cannot wait to share this incredible experience with culturally curious audiences around the world.

CultureWorks CEO, Josh Wyatt, says -

We are very excited to be working with the most talented teams of architects, designers, and curators on the ground in each of these amazing cities. Every new destination and iconic space will reflect the local culture, spirit, and sentiment of its locale through our programming, exhibitions, bars, and restaurants. We look forward to creating a truly unforgettable experience for our guests and rapidly expanding global membership community.

The three new locations will further build upon Fotografiska's status as a museum experience for the modern world, combining immersive photography exhibition spaces with eclectic cultural events, membership programs, vibrant dining and drink establishments, and smartly curated museum shops. The museum values and pursues new locations in culturally defining cities, neighborhoods with storied pasts, and iconic buildings available for creative, adaptive reuse.

The global expansion plan follows the museum's merger with private work and social space, NeueHouse, and the formation of their parent company, CultureWorks, earlier this year.

Fotografiska Berlin

Neighborhood: Mitte Project firms: Herzog & de Meuron (Kunsthaus Tacheles exterior rooftop extension and development plan of surrounding Am Tacheles locale); Studio Aisslinger (building interior) Original construction: 1908 Size: 58,000 ft(2) (5,400 m(2))

Fotografiska Berlin will open in the building formerly known as Kunsthaus Tacheles, in the Mitte district. The building was saved from demolition by an organization of artists in 1990, who took over and transformed the structure into an experiential, rebellious hub of creative and independent thought and expression. By adopting the Yiddish word "Tacheles," a word which signifies honest, straightforward talk, the building signifies the cultural revolution of Post-Wall Berlin, and became a historic landmark following the most famous "squat" of artists and activists in the city's history.

Fotografiska will inhabit the entire building, which will include three floors of exhibition space, a restaurant, event venue, bistro, bakery, lounge, and a rooftop bar. The interior walls are covered in iconic graffiti by its '90s artist residents, and Fotografiska will preserve and incorporate the artwork into the newly renovated structure.

The opening is currently slated for Fall 2022, and the inaugural exhibition schedule will be announced early next year.

Fotografiska Miami

Neighborhood: Allapattah Project firm: David Rockwell / Rockwell Group (interior & exterior architect) Original construction: 1946 Size: 42,000 ft(2) (3,900 m(2))

Fotografiska Miami will reside in the colorful and culturally diverse neighborhood of Allapattah (a name derived from the Seminole word for alligator), located west of Wynwood.

Rockwell Group will lead the interior and exterior transformation of Fotografiska's new home: a mid-century warehouse which first served as a door manufacturer, then as a marketplace and grocery distribution center. The 42,000 ft(2) (3,900 m(2)) museum will feature unique design elements such as a central outdoor courtyard and rooftop garden, and will be situated near Superblue and the Rubell Museum, contributing to the district's burgeoning reputation as a hub for contemporary art.

"Fotografiska's expansion is a tremendous win for Miami," said Mera Rubell. "The world-class museum experience they have established through their existing locations will join the cultural destination we've created with our Museum and Superblue. Fotografiska is a perfect fit for the vibrant, multicultural nature of the city's residents and visitors, and we couldn't be more excited to welcome Fotografiska Miami to the neighborhood."

Fotografiska Shanghai

Neighborhood: On the Suzhou Creek riverfront, in the center of Jing'an District Project firm: Neri&Hu (interior & exterior architect) Original construction: 1931 Size: 50,000 ft(2) (4,630 m(2))

As one of the most vibrant and trendsetting cities in Asia, boosted by the establishment of creative industries across fashion, arts and design, Shanghai will be Fotografiska's first Asian location. The museum will open near the recently rejuvenated and rapidly developing Suzhou Creek area. The centrally-located neighborhood features a newly constructed pedestrian promenade alongside the river, an influx of incoming commercial, residential, and cultural residents, and new museums opening within a 1km radius of the future Fotografiska site.

Fotografiska Shanghai will be located in one of four historical warehouses built in the early 20(th) century as a connecting point between international settlements and the city of Suzhou. These depots provided Shanghai with staples and fresh products brought in by boat through the dense network of inland river canals.

The classified historical landmark building adopts the period's industrial design, and features two magnificent staircases which will be focal points of the site. The warehouse provides four floors and 50k ft(2) (4,637 m(2)) of space for exhibitions, indoor and outdoor event venues, a concept store, and a restaurant and lounge bar overlooking the river and the famous Sihang Warehouse nearby. The design is led by Neri & Hu - an award-winning inter-disciplinary architectural design practice based in Shanghai and famous for designing many of the city's landmark venues.

Fotografiska Shanghai is set to open Fall of 2022.

About Fotografiska

Fotografiska is a museum experience for the modern world. Founded in Stockholm in 2010, Fotografiska is a destination to discover world-class photography, eclectic programming, elevated dining and surprising new perspectives.

Guided by a mission to inspire a more conscious world through the power of photography, Fotografiska produces dynamic and unparalleled rotating exhibitions, spanning various photographic genres, in inclusive and immersive environments.

With a dedicated international community and locations in Stockholm, New York City, and Tallinn, Fotografiska is the premier global gathering place for photography and culture. | @fotografiska

Contact Ashton Stronks Director of Communications, CultureWorks

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2 dagen geleden

Radiaction Medical onthult op RSNA 2021 een innovatieve oplossing voor bescherming tegen straling

en laat daarmee zien dat het hele medische team tijdens op fluoroscopie gebaseerde procedures voor meer dan 92% beschermd zijn

TEL AVIV, Israël, 26 november 2021 /PRNewswire/ -- Radiaction Medical ("Radiaction"), een bedrijf in medische apparatuur, lanceert zijn bedrijfsvoering in de VS met een eerste demonstratie van zijn innovatieve oplossing voor bescherming tegen straling, die hele medische teams beschermt tegen strooistraling in interventiekamers.

Radiaction zal aanwezig zijn op de jaarlijkse conferentie, genaamd Radiological Society of North America ("RSNA"), in het McCormick Place, Chicago, stand # 6949, 28 november t/m 2 december 2021. Bezoekers zijn welkom om kennis te maken met de technologie en de voordelen ervan en om een live demonstratie en een interactieve multimediapresentatie bij te wonen.

Radiaction zorgt voor een revolutie op het gebied van stralingsbescherming door de lancering van de momenteel enige oplossing die al het medisch personeel tijdens op fluoroscopie gebaseerde procedures voor meer dan 92% bescherming tegen strooistraling biedt, zonder de procedurele workflow in gevaar te brengen. Klinische ervaring in de praktijk heeft aangetoond dat de strooistraling in de hele behandelkamer met 91% afneemt bij interventiecardiologie en met 93% afneemt bij elektrofysiologische procedures. Het systeem elimineert met name bijna alle blootstelling van het hoofd aan straling waartegen veelgebruikte apparatuur geen bescherming biedt.

Het systeem is gemonteerd op de C-arm en kapselt de beeldbundel in en blokkeert de strooistraling bij de oorsprong. Het systeem brengt een modificatie aan vaste C-armen aan en is bedoeld voor gebruik in laboratoria voor interventiecardiologie, elektrofysiologie en interventieradiologie, waarbij artsen in hoogste mate aan straling worden blootgesteld.

"We zijn erg enthousiast om de Amerikaanse markt te betreden", zegt de heer Jonathan Yifat, CEO van Radiaction. "In Florida wordt een demonstratiecentrum gebouwd waar partners en artsen met het systeem kunnen werken en zelf kunnen ervaren hoe naadloos het systeem in de klinische workflow geïntegreerd kan worden. We zijn zeer bemoedigd door de feedback van de eerste gebruikers, pijpleidingcentra en klanten en kijken ernaar uit om het paradigma van bescherming voor het medische team tijdens op fluoroscopie gebaseerde procedures te veranderen."

Over Radiaction:

Radiaction, opgericht door Amir Belson MD, is gevestigd in Tel Aviv, Israël, en heeft een systeem ontwikkeld dat ervoor zorgt dat het gehele medische team in hoge mate tegen strooistraling beschermd wordt. Het zorgt voor een revolutie op het gebied van bescherming tegen strooistraling door volledige lichaamsafscherming te bieden aan al het medisch personeel tijdens op fluoroscopie gebaseerde procedures. Het systeem wordt geplaatst op de C-arm en kapselt de beeldbundel in en blokkeert de strooistraling bij de bron, waardoor een paradigmaverschuiving ontstaat in de bescherming van medisch personeel tegen strooistraling.

Kijk voor meer informatie op de website van Radiaction op of neem contact op met Jonathan Yifat, CEO, e-mail:

CONTACT: +972765394849

2 dagen geleden

Microland recognised as an Innovator in the Avasant's Intelligent ITOps Services 2021-2022 RadarView

LONDON, ATLANTA and BENGALURU, India, Nov. 26, 2021 /PRNewswire/ -- Microland, a global digital transformation leader, is delighted to announce today that it has been recognized as an Innovator in the Avasant RadarView(TM) Intelligent Automation Services 2021-2022 report.

Assessing Microland's practice maturity, partnership ecosystem, and investment and innovation in Intelligent Automation, Avasant Group has identified Microland as one of the top service providers that has demonstrated continuous innovation and significantly enhanced services portfolio.

Speaking about this recognition, Satish Sukumar, Chief Automation Officer, Microland said, "This recognition underlines Microland's capability and expertise in delivering truly intelligent and automated ITOps to our global customers. Leveraging Intelligeni, our AIOps and Intelligent Operations platform, and combining it with our MinimalOps operating model derived from SRE principles, Microland is enabling enterprises to deliver unfaltering digital experiences to their consumers and stakeholders."

In the RadarView(TM) report, Avasant evaluated 45 technology service providers to recognize top companies which delivered the most value to the market during the past 12 months; in supporting the enterprise adoption of intelligent automation. It also offers an analysis of each service provider's capabilities in technology and delivery support, thus enabling organizations to identify the right strategic partners for ITOps.

Avasant commented on the recognition, "Microland's suite of intelligent IT transformation offerings and MinimalOps framework in conjunction with strategic investments to make IT operations autonomous with AI; has positioned Microland as an innovator in Avasant's Intelligent ITOps Services 2021-2022 RadarView(TM). Microland is well poised to support transition of data-heavy IT infrastructure from standalone point to data-driven automation and perform complex diagnostic steps requiring L3 efforts, with reduced cost and enhanced service quality."

About Microland

Microland's commitment to "Making Digital Happen" allows technology to do more and intrude less. We make it easier for enterprises to transition to nextGen digital infrastructure through our extensive service portfolio including Cloud and Data Center, Networks, Digital Workplace, Cybersecurity and Industrial IoT. We ensure that the embrace of the digital services is predictable, reliable, and stable.

In the COVID -19 impacted world, Microland is making digital happen for enterprises with a laser focus on services that are more relevant to our clients and prospects than ever before, guaranteeing business outcomes.

Incorporated in 1989 and headquartered in Bengaluru, India, Microland has more than 4,500 digital specialists across offices and delivery centers in Asia, Australia, Europe, Middle East, and North America.

Read more:

About Avasant

Avasant is ranked among the "The Best of The World's Best Outsourcing Advisors" by the International Association of Outsourcing Professionals (IAOP), a position of honor derived from a ten-year track record of outstanding performance. Working with seasoned professionals of 20 years of average industry-honed expertise and having conducted 1000+ engagements in over 40 countries, Avasant's next generation consulting and advisory methods have made it the top-ranked firm in its class, with accolades from numerous organizations, including: Vault, NOA, IAOP, and Wall Street Journal.

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CONTACT: Madhur Dubey,, +91-9341913808

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Lugano NFT Week: Lugano is becoming a Blockchain & Crypto-Friendly City

LUGANO, Switzerland, Nov. 26, 2021 /PRNewswire/ -- From 15-21 November Lugano Living Lab, the digital innovation laboratory of the City of Lugano, has promoted an unprecedented exhibition that explores the fascinating world of NFT and Crypto Art with an exhibition, events and dedicated workshops.

Lugano is increasingly a Blockchain & Crypto-Friendly City. After the launch at the end of 2020 of the MyLugano app, the LVGA Points citizen payment token and the recent creation of 3Achain, the institutional blockchain promoted by the city, this time it is the turn of the NFTs with a review between art and technology entirely dedicated to the understanding of this emerging and extremely topical phenomenon.

Non-fungible Tokens (NFTs) are a cryptographic system that allows you to provide proof of authenticity and ownership. Applied in the field of digital art, they make it possible to certify the uniqueness and scarcity of a work, which as digital is easily replicable or reproducible, but which is, so to speak, made rare by its registration in the Blockchain. NFT is therefore not the work or even an artistic phenomenon, but the corresponding certification registered on the blockchain.

It is an epochal paradigm shift that opens up new and interesting scenarios for the art market and that among its merits has had that of unleashing enormous creative potential by providing a dimension to artistic languages, expressions and grammars hitherto marginalized by the system of traditional art, thanks to a strong push from below.

The exhibition promoted by Lugano Living Lab, the digital and technological innovation laboratory of the city of Lugano, has been held from 15-21 November at Villa Ciani with exhibitions, events and workshops dedicated to understanding this phenomenon.

On the ground floor of Villa Ciani there will be the exhibition entitled "The Future is Unwritten", curated by Ivan Quaroni and Linda Tommasi. In this context, a selection of works chosen from the hundreds that make up the collection of the Poseidon Group, one of the largest and most conspicuous in Europe, will be proposed. Among these, patrons will be able to admire the works of internationally renowned artists who have played a key role in the explosion of the phenomenon of Crypto Art such as Beeple, XCOPY, Hackatao and Dangiuz, Federico Clapis, Skygolpe, Fabio Giampietro, Raphael Lacoste, Giovanni Motta , Andre Chiampo together with two specimens of the famous Cryptopunks from Larva Labs. Alongside this exceptional team, the curators have selected a core of young artists or newcomers in the NFT universe, such as Niro Perrone, Nicola Caredda, Giuseppe Veneziano, Adriana Glaviano and Giò Roman, for the quality and originality of their works.

The first floor of Villa Ciani will instead be dedicated to Gaming enthusiasts with an exhibition of digital and collectible works. Visitors will thus be able to discover NFTs developed by Lugano-based companies, including Crypto Heroes, a game based on NFTs and the NFT Gaming protocol by Noku, the online 3D entertainment platform The Nemesis by UNDO Studios, which combines the technology of worlds virtual to gaming and gamification, as well as NFT of products from the world of luxury and jewels, real "passports" of authenticity and ownership, made by

It will also be possible to see the NFTs of Axie Infinity, the most famous NFT blockchain game in the world, as well as Cryptogene and Scriblet Clubhouse with Shifty Shepherds designed by Juliet Duplessie developed by Sortium, three projects to which Pangea, a fund specialized in investments in blockchain projects with offices in Lugano participated with investments in seed capital. Finally, for sports enthusiasts it will be possible to admire the NFTs of Topps, a multinational leader in the field of sports collectibles for years.

On the first floor there will also be a station where the digital subjects of the first Crypto Stamp of the Swiss Post (a physical stamp associated with NFT digital representations) developed by the Post and which will be launched on November 25th will be previewed (find out more at address

Within the exhibition, throughout the week, it will also be possible to participate in the creation of the first NFT citizen of Lugano by taking part in the creation of a collective artistic work. This first "NFT Luganese" will then be created in a limited series and a numbered copy will be sent to all those who have contributed to its creation.

The exhibition has been inaugurated on Wednesday 15 November starting at 17:00 and will be accessible free of charge until 21 November, during the week from 11: 00-18: 30 and during the weekend from 09: 00-18: 30.

As part of the Lugano Living Lab exhibition, it proposes a Talk entitled "The NFT World" in which experts from the business and academic world will explore various application fields of the tool and a workshop "Create your NFT" to allow anyone who wishes to create their first NFT in a few simple steps. For info and reservations visit the website

The Mayor of the city of Lugano, Michele Foletti, declares:

"We have always followed the development of new technologies very closely and we have identified blockchain as a topic of great interest for both multinational and local companies, citizens and businesses. We believe that a city must be at the service of citizens and with these initiatives we intend to place Lugano as a top-level player on the international scene, for all applications related to this technology ".

Robert Bregy, Secretary-General of the City of Lugano:

The financial sector has always had a very close link with technology which has strengthened especially in this last period. In particular, since bitcoin and cryptocurrencies have become a concrete reality, we have discovered and learned about the potential of blockchain technology in many different sectors. And, from our privileged vantage point, it seemed right to us to chart the path of innovation in this direction and build a system that can support businesses and citizens, and become a pole of attraction at an international level.

Davide Baldi, CEO of Luxochain - interviewed following the announcement, comments: "we are honored to have contributed to the realization of this initiative, which contributes to the city plan to make Lugano a reference center of blockchain technology on the international scene".

Media contacts Davide Baldi +41 78 659 60 51

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